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Connection Blog 

DSCBA Member Featured in Super Bowl 50 Commercial

Amy Parham

February 05, 2016

DSCBA Member Featured in Super Bowl 50 Commercial

4-year old Down Syndrome Connection of the Bay Area member, and model, Cora
Slocum, is no stranger to being featured in advertisements: she has been in
two ad campaigns for local shoe company Livie & Luca. And on Sunday, Ms.
Slocum will make her appearance in a commercial during Super Bowl 50.

Cora happens to have Down syndrome.

Her appearance in the SunTrust Super Bowl commercial is indicative of the
growing inclusion in the media of individuals with Down syndrome and other
differing abilities.  The Down Syndrome Connection of the Bay Area (DSCBA),
based in Danville, works daily to empower, inspire and support inclusive
programs and services to families throughout the Bay Area.

"We are thrilled that Cora is representing those with Down syndrome to the
millions watching Super Bowl 50, especially since the game is being played
in our own backyard.  Such exposure helps the DSCBA continue providing
programs and services to families, caregivers, educators, medical
professionals and others advocating for loved ones with Down syndrome,"
stated Nancy LaBelle, DSCBA Executive Director.

Commercial link: https://www.youtube.com/watch?v=kKtDqM1H82w&app=desktop